Mannequins are artificial dolls used by different brands and retailers to display their products. They are also known as dummies. These dummies are basically the model of a human body, and they can be of a man, woman, or a kid. They are mainly used to showcase apparel, jewellery, bangles, bracelet, shoes, purses, sunglasses, etc. The mannequins can also be made of different materials, including wood, polystyrene, fibreglass, etc. They are essential for both retailers and their customers as they help them in myriad ways. Role of Mannequins The mannequins are the vital tools for any retail business, and here are described some of their many roles. Highlight the Unique Collections One of the major roles of mannequins in brand stores is to highlight all the unique collections the brand has to offer. For example, if the fashion store is selling dresses, shoes, purses, or other accessories, they would display at least one piece of each of these items in the mannequins. Display th...
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